The Shark Tank Effect
On April 18, 2014, Jordan and Felix appeared on Shark Tank and gained a $250K investment from Mark Cuban. But that night was one of the most challenging of their lives, ending with an almost trip to the emergency room for a panicked Felix. It was clear that the product they pitched on the show, a subscription box service for curated children’s book selections, would not work.
So, they changed course. And they headed to Las Vegas six weeks later for the American Library Association Conference. Over the years to follow, Zoobean has stayed focused on helping motivate people of all ages, especially kids, to read more.